Best Practices for Quoting Branded Apparel

Quoting in the apparel industry is notoriously difficult. Between quantity Tiers, size breakdowns, and decoration surcharges, there are dozens of places for a "simple" quote to go wrong.

1. Lead with Tiers (Not Single Prices)

Clients rarely know exactly how many units they want. By offering Tiered Pricing (e.g., 25, 50, 100), you encourage clients to "self-upsell." Seeing the unit price drop at 50 units often pushes them to increase their order volume.

2. Capture the Design Early

Never quote without a basic understanding of the artwork. A 1-color screen print is very different from a high-detail embroidery. Capturing the "Design Brief" alongside the quote ensures your margins are protected from the start.

3. Use "Live" Previews

Static PDF quotes are where deals go to die. Use Brandkit's interactive quotes to show clients exactly what they are getting. When a client can see their logo on the product and click "Accept" in one go, your conversion time drops significantly.

4. Explicitly Budget for Shipping

Shipping apparel is heavy and expensive. Don't let it be an afterthought. Brandkit allows you to include estimated shipping costs or "TBA" flags to ensure you aren't eating into your profit margin at the end of the job.